Lori Matzke

Since entering the design industry in 1999, I've had the opportunity to share my love for creating beautiful, livable, and affordable rooms as a business owner, Home Staging & Interior Redesign Expert™, trainer, columnist, contributor, and author. But it wasn't until I was forced to confront the failing relationship I was having with my own home that I truly came to understand the frustration one encounters when they no longer feel a connection to their space. After spending several angst filled years trying to make it work, I finally found my inspiration in the most unlikely place and made an amazing new breakthrough in design! Like any relationship, I discovered it's all about communication and for you... let the discovery begin right here and now with this blog!


The Founding of YouTube A Short History

YouTube is one of the most influential platforms in modern media, but its origin story is surprisingly simple: a small team wanted an easier way to share video online. In the early 2000s, uploading and sending video files was slow, formats were inconsistent, and most websites weren’t built for smooth playback. YouTube’s founders focused on removing those barriers—making video sharing as easy as sending a link.

Who Founded YouTube?

YouTube was founded by three former PayPal employees: Chad Hurley, Steve Chen, and Jawed Karim. They combined product thinking, engineering skills, and a clear user goal: create a website where anyone could upload a video and watch it instantly in a browser.

  • Chad Hurley — product/design focus and early CEO role
  • Steve Chen — engineering and infrastructure
  • Jawed Karim — engineering and early concept support

The Problem YouTube Solved

At the time, sharing video often meant emailing huge files or dealing with complicated players and downloads. YouTube made video:

  1. Uploadable by non-experts (simple interface)
  2. Streamable in the browser (no special setup)
  3. Sharable through links and embedding on other sites

Early Growth and the First Video

YouTube launched publicly in 2005. One of the most famous early moments was the first uploaded video, “Me at the zoo,” featuring co-founder Jawed Karim. The clip was short and casual—exactly the kind of everyday content that proved the platform’s big idea: ordinary people could publish video without needing a studio.

Key Milestones Timeline

Year/Date
Milestone
Why It Mattered
2005 YouTube is founded and launches Introduced easy browser-based video sharing
2005 “Me at the zoo” is uploaded Became a symbol of user-generated video culture
2006 Google acquires YouTube Provided resources to scale hosting and global reach

Why Google Bought YouTube

By 2006, YouTube’s traffic was exploding. Video hosting is expensive—bandwidth and storage costs rise fast when millions of people watch content daily. Google’s acquisition gave YouTube the infrastructure and advertising ecosystem to grow into a sustainable business.

What YouTube’s Founding Changed

YouTube didn’t just create a popular website; it reshaped how people learn, entertain themselves, and build careers online. Its founding helped accelerate:

  • Creator-driven media and influencer culture
  • How-to education and free tutorials at massive scale
  • Music discovery, commentary, and global community trends

From a small startup idea to a global video powerhouse, YouTube’s founding is a classic example of a simple product solving a real problem—and changing the internet in the process.

Post to Twitter

How To Make Love to Your House

Aug

12 2026

The Founding of YouTube A Short History

YouTube is one of the most influential platforms in modern media, but its origin story is surprisingly simple: a small team wanted an easier way to share video online. In the early 2000s, uploading and sending video files was slow, formats were inconsistent, and most websites weren’t built for smooth playback. YouTube’s founders focused on removing those barriers—making video sharing as easy as sending a link.

Who Founded YouTube?

YouTube was founded by three former PayPal employees: Chad Hurley, Steve Chen, and Jawed Karim. They combined product thinking, engineering skills, and a clear user goal: create a website where anyone could upload a video and watch it instantly in a browser.

  • Chad Hurley — product/design focus and early CEO role
  • Steve Chen — engineering and infrastructure
  • Jawed Karim — engineering and early concept support

The Problem YouTube Solved

At the time, sharing video often meant emailing huge files or dealing with complicated players and downloads. YouTube made video:

  1. Uploadable by non-experts (simple interface)
  2. Streamable in the browser (no special setup)
  3. Sharable through links and embedding on other sites

Early Growth and the First Video

YouTube launched publicly in 2005. One of the most famous early moments was the first uploaded video, “Me at the zoo,” featuring co-founder Jawed Karim. The clip was short and casual—exactly the kind of everyday content that proved the platform’s big idea: ordinary people could publish video without needing a studio.

Key Milestones Timeline

Year/Date
Milestone
Why It Mattered
2005 YouTube is founded and launches Introduced easy browser-based video sharing
2005 “Me at the zoo” is uploaded Became a symbol of user-generated video culture
2006 Google acquires YouTube Provided resources to scale hosting and global reach

Why Google Bought YouTube

By 2006, YouTube’s traffic was exploding. Video hosting is expensive—bandwidth and storage costs rise fast when millions of people watch content daily. Google’s acquisition gave YouTube the infrastructure and advertising ecosystem to grow into a sustainable business.

What YouTube’s Founding Changed

YouTube didn’t just create a popular website; it reshaped how people learn, entertain themselves, and build careers online. Its founding helped accelerate:

  • Creator-driven media and influencer culture
  • How-to education and free tutorials at massive scale
  • Music discovery, commentary, and global community trends

From a small startup idea to a global video powerhouse, YouTube’s founding is a classic example of a simple product solving a real problem—and changing the internet in the process.

Post to Twitter

How To Make Love to Your House

Aug

12 2026

“How My House & I Got Our Groove Back!”

After living in my

Post to Twitter

How To Make Love to Your House

Aug

11 2026

5 OFFERS AND A FULL-PRICE SALE WITHIN WEEKS!

Post to Twitter

How To Make Love to Your House

Aug

11 2026

Shop – Zig-Zag Dog Gate

Keep Fido safe without distracting from the beauty of your home with this Zig-Zag Dog Gate made of sustainably harvested Honduran pine. Available in Cinnamon or Dark Cherry from http://www.orvis.com with prices starting at $109.00

Post to Twitter

How To Make Love to Your House

Jan

07 2012

Shop – Campfire Quilt by Donna Sharp

Stay toasty warm this winter with the Campfire Quilt pieced together rag-style by Donna Sharp. On sale now through January 31st at http://www.paulshomefashions.com

Twin size starts at $186.99

Post to Twitter

How To Make Love to Your House

Jan

06 2012

About that Seven-Year Itch…

Fifty years ago, the goal for the average American was to buy a house, pay off the mortgage, and live happily ever after.  At the same time, divorce rates were at an all-time low. Life was good! But today we live in a disposable society. From our house to our spouse, our culture seems to have developed a very short attention span. Everything is replaceable, and even the statistics seem to indicate we are more willing to replace and move on than we are to stay committed and try to repair whatever it is that’s ailing.

To prove my  point, consider this: A survey conducted by independent research firm Market Facts based in Schaumberg, Illinois, found that more than 1/3 of Americans have broken it off with a significant other and moved on in the past 10 years, citing the top three reasons as:

 

1) Infidelity!

2) Lack of Desire!

3) Grew Apart!

Now compare these findings to that of real estate expert, Elizabeth Weintraub of About.com, who identified what motivates a homeowner to end the relationship with their house including:


1) Longing to upgrade to a better product. (Infidelity!)

2) No longer attracted to the features of their home. (Lack of Desire!)

3) The house is no longer meeting their needs. (Grew apart!)

The same reasoning a person will use to dump a significant other, is the same rationalization a homeowner will use to unload their house. Interesting stuff, don’t cha think?



Post to Twitter

How To Make Love to Your House

Jan

06 2012

Eat – Easy Beef Stew

There is nothing like coming in from the cold to a hearty and heart-warming meal.  Beef Stew is a cold weather favorite, and McCormick Seasonings makes it easy to cook up a pot of this all-time favorite classic.

EASY BEEF STEW

2 pounds boneless beef sirloin steak, cut into 1-inch cubes
3 tablespoons flour
2 tablespoons vegetable oil, divided
1 package McCormick® Beef Stew Seasoning Mix
3 cups water
5 cups frozen or fresh chunky cut vegetables for stew

 

1. Coat beef with flour. Heat 1 tablespoon of the oil in large nonstick skillet or Dutch oven on medium-high heat. Add 1/2 of the beef; brown on all sides. Repeat with remaining beef, adding remaining 1 tablespoon oil.  Return all beef to skillet.

2. Stir in Seasoning Mix and water. Add vegetables; bring to boil. Reduce heat to low; cover and simmer 15 minutes or until vegetables are tender.

Serve with warm dinner rolls for a memorable meal.

 

Post to Twitter

How To Make Love to Your House

Jan

05 2012

Shop – Martha Stewart Glass & Mirror Cleaner

Well, she’s done it again, that Martha!   But this time, she’s actually bottled some of that home-spun know-how and turned out a line of organic cleaning products.  Tough on dirt, but easy on the environment.

Visit http://www.marthastewartclean.com for details.

Post to Twitter

How To Make Love to Your House

Jan

05 2012

Shop – Safavieh Classic Wool Rug

Update your decor and warm up your floors with this Safavieh Classic Wool Rug.  On clearance starting at $304.00 for a 5′  X 8′.

Order now before they’re gone from  http://www.rugstudio.com

Post to Twitter

How To Make Love to Your House

Jan

04 2012

Order the Home Staging – Home Study Course NOW and $AVE!

The Home Staging – Home Study Course is available through January 31, 2012 from http://www.homestagingexpert.com for only $299.00 and includes shipping and handling.  But place your order soon…the price is increasing  for the first time in 7 years on February 1, 2012.

Earn your Home Staging Designation from the Home Staging Experts and take charge of your professional destination this year!



Post to Twitter

How To Make Love to Your House

Jan

03 2012

Shop – Java Hardwood Luggage Rack

Winter is a great time to update your guest room for warm-weather guests.  And while you’re at it, why not treat them to a  real Bed & Breakfast – like experience with this beautiful, functional Java Hardwood Luggage Rack?  Your guests will be impressed!

$49.00 at http://www.containerstore.com

 

Post to Twitter

How To Make Love to Your House

Jan

03 2012

Shop – Snow Wolf Wheeled Shovel

Don’t let our mild weather lull you into a false sense of security…before the snow hits, you have to be ready.  The Snow Wolf Folding Wheeled Shovel makes clearing the path to your home easier and is three times faster than normal snow shovels.

 

Available from http://www.northerntool.com for $149.99

Post to Twitter

How To Make Love to Your House

Jan

02 2012

Real Estate Picks for the Week

DALLAS, TEXAS  –  USA

$250,000.00  USD

Everything’s bigger in Texas, and this 5000 square foot home on a 5 acre treed lot is certainly proof of that.  The house is not yet complete, but the materials are on-site.   A great deal…take advantage.

Listed by Oscar Almarez with http://www.virginiacook.com

 

 

 

 

 

 

CHARLO, NEW BRUNSWICK – CANADA

$98,000.00  CAD

This custom-built, beachfront home with spectacular views on the Bay of Chaleur has two living rooms, four bedrooms, two balconies, and more.  Listing 53327 at

http://canadahomesforsale.ca/atlantic/53327/#photos

MENDOZA – ARGENTINA

$185,000.00 – USD

Live out your dreams in your very own Spanish-style villa nestled in the beautiful hills of San Rafael wine country.  Surrounded by nearly 20 acres of meadow and 4 acres of planted alfalfa, this is a once-in-a-lifetime opportunity.

Listed by Pedro Bernacchi

http://www.viviun.com/AD-165343/

 

Post to Twitter

How To Make Love to Your House

Jan

01 2012

Shop – Hancock Bookcase

The Hancock Bookcase  from http://www.westelm.com will add a lively burst of color and style to any home or office.  Available in Clover as shown, or Chartreuse.

 

Prices start at $149.00.

Post to Twitter

How To Make Love to Your House

Jan

01 2012

GREAT STAGING SELLS – HOME SOLD IN 5 DAYS!

When it comes to a well designed space and creating flow between rooms, the principles of Home Staging are a good source for inspiration!

This sweet little tudor is a great example. As a class project it was perfect! Nice features, but hard to see under a frumpy furniture layout. We came in and re-vamped it for amazing results!

The sofa was originally blocking the view, and there was a large area rug concealing the hardwood floors. Over the mantel, nothing special made the fireplace stand out. We redirected the layout to highlight the fireplace & hardwood floors!


From this view, it is easy to see how open the space looks! The table was repositioned horizontally to create a more proportionate layout. This is the view buyers will see from entering the front door!



Looking from the dining room to the living room shows you what a difference it made to move the buffet to the living room and reposition it near the front entry. This space previously was bare…and made the entire living room feel off-balance. Moving the buffet out of the dining room also made the dining room look much larger!


This bright and cheerful kitchen had undergone a recent renovation. It was easy to stage! We just cleaned up the countertops and accessorized!


To make the family room feel larger and more user-friendly, we removed an area rug that covered the entire floor, added a sweet little antique table brought in from the living room, and brought in a lamp. The end result was a small addition that felt twice the size!

                                                                                                     Admittedly, not everyone is going to be a fan of these slanted ceilings! To make it feel more open and airy, we got rid of everything…bins, temporary storage, etc….that was blocking the flow, then added colorful bedding (found in the closet) and colorful artwork (found leaning up against the wall.) to create a more luxurious feel and take away attention from the low ceiling height!

While I am not totally opposed to a TV in the bedroom, we did make it look a little neater by removing the tv stand and using a small dresser, instead. Moving it down the wall a smidge…rather than it’s previous spot at the end of the bed…gave buyers room to walk through and visually made the space feel larger. A comfortable chair and ottoman…too boxy and large for the living room…added to the ‘master suite’ feel!

Want to learn the art of Staging a Home to Sell? We have another 4-Day Workshop coming up in Minneapolis in May, and a 2-Day Workshop coming to New York City in June! Check out our calendar for workshops coming up around the country at www.homestagingexpert.com!

Post to Twitter

How To Make Love to Your House

May

02 2011

Shop – Windsor Picnic Basket

“April showers bring May flowers!”  And frankly, I have had it with these April showers and am finally looking forward to a little summer fun.  So what’s more fun than a summer full of picnics?   Maybe picnics with this English-style picnic basket with accessories to accomodate four including porcelain plates, stainless steel mugs, wine glasses, silverware, and more!

From www.lawnanddeck.com for $172.46

Post to Twitter

How To Make Love to Your House

Apr

30 2011

Shop – Guest Bed Ottoman

It’s a guest bed!  No, wait!  It’s an ottoman!!  Ok.  So which is it?  Well…cleverly disguised as an ottoman in the off-season, this funky little space saver does double – duty as a guest bed when it’s time for you to play hostess-with-the-mostest!  If you’re short on room, this might be just the solution you’ve been looking for.  In cream or brown.

$199.00 from www.brylane.com

Post to Twitter

How To Make Love to Your House

Apr

29 2011

Shop – Songs of Summer Hanging Wind Chime

I hereby grant you my permission to be the annoying neighbor this summer!  (But you’ll be annoying in an old-fashioned, charming sort of way.)  Each terracotta pot has been hand glazed and kiln fired to create this handmade wind chime.  Available in a variety of color combinations and since they are clay pots, they don’t actually tinkle, they clunkle!   Would be super cute on the front porch, or perhaps hang several on your garden shed.

From MyOtherLittleShop at http://www.etsy.com/listing/72491350/songs-of-summer-hanging-wind-chime for $18.00

Post to Twitter

How To Make Love to Your House

Apr

28 2011

Shop – Bollywood Beauties Beaded Knob

Glam up your cabinet doors with these gorgeous beaded pulls!  Would be very chic in a powder room, or equally as stunning on a lingerie cabinet or vanity.  They come in black & white (shown), blue, green, aqua, raspberry, bronze, and umber.  Definitely worth a peak!

Small Knob $9.20, Large Knob $10.20

From www.atlashomewares.com

Post to Twitter

How To Make Love to Your House

Apr

27 2011